Completely redesigned user and product area for a digital product company. New design accommodates existing digital products in an intuitive and easy to use method. Implement existing branding and chose inclusive imagery when portraying people.
This project involved several iterations. Ashley worked with the client to visually expand upon the existing brand, restructure information, create new user flow, clickable prototypes, and mockup images.
The client had a complicated product that needed to be presented in a user’s point of use, instead of the client’s. The client had specific language for the product making the simplification of terminology and option organization into a priority.
Clickable prototype with screens laid out. Digital mockup to take to development. Prototype and mockup created in Axure.[/vc_column_text][/vc_column][/vc_row]